The second project that I’ve worked with the client. MICE Group is a travel agency and they arrange group and conference trips to the world for companies and interest groups. The website is mainly targeted the Europe’s market.
Researrangörerna Nordic AB
The main objective of the website is to sell business trips, mostly complete packages to the companies. They handle flight bookings and logistics for flights to various event companies in Scandinavia.
The team will send out a detailed proposal that describes the ideas, themes and activities to the customers after they made inquiries through the contact form.
Client needs a country listing page to hold for up to 40 countries. In order to make the listing more organize and neat, we will split it into 2 sections. First section is the featured destination that will be designed in visual format, while the second section is the normal listing in text format divided into regions, which are Africa, Asia, Europe and USA.
For country/city page, it will be sharing the same template with the content such as the info of the country, which consists of culture, food, outdoor activites, cities and etc. Contact form will be attached together on the side panel to allow the maximum visibility for the customers that are interested to the destination.
In order to keep their customers updated with the latest news and events, client’d like to have a blog page that can featured all the necessary info, it will be more to travel relevance topics and some announcements that could benefit the customers, also to make it as a blog archive page.
MICE Group has many years of knowledge, breadth and experience of producing complete events and trips for both smaller groups and groups of up to 12,000 people. They have a strong company background and portfolio to convince the customers to sign up with them.
In order to convince the new customers that they are the expert company in Europe, they need an about page to feature all the details, such as the experienced team that could help you choose the right destination, location, theme, take care of the planning and produce the program you want. And not to forget, the office location and contact form are needed too for a general inquiry.